The training of the first batch of the advanced digital skills training program has been concluded as part of Qodwa-Tech initiative for empowering women.
The training targeted several selected female entrepreneurs who received basic training in social media marketing skills. The trainees of this advanced training were selected based on the nominations made by the initiative’s partners, including government, civil, and private agencies, for the best craftswomen and owners of micro and small enterprises and service businesses.
The training is one in a series of specialized training programs provided to fulfill the needs of the trainees. Furthermore, the initiative adopts the principle of participatory planning to ensure the sustainability of services and leverage training materials. The significance of this training also comes in line with MCIT strategy to build digital capacities, thus accelerating the achievement of digital transformation.
It is worth noting that Qodwa-Tech has been launched the Ministry of Communications and Information Technology (MCIT) with the aim to leverage ICT to achieve social and economic empowerment of women nationwide, particularly those in remote and marginalized areas and in the informal economy. The initiative involves training activities that help female entrepreneurs and artisans develop skills in digital marketing, e-commerce, and entrepreneurship. Women, through the initiative, are empowered to cope with the digital transformation, access and compete in online markets, increase profitability, and scale their projects.
